Reboot // 01. August 2009
Sometimes systems need a reboot in order to run better. And that is the reason why we thought to reboot not only our website, but also our company strategy. This gives us a great opportunity to think about where we came from, where we are and where we want to go.
The first announcement is that our Partner agency ‚ “SamArt’” is joining our company and this is something we are very proud of. Now even more design and brand experience is under one label, while different multidisciplinary influences are expresses with one voice.
The consequence is that we are not only an agency of branded entertainment but rather a brand and commercial socializer. We love to connect and be connected. Ted Paulson is passionate about embedding brands, products, spaces and services, while thinking in digital, experimental and classic channels.
We conceive strategies focused more on a sharp impact than on one wide mass blast.